AI didn't just change how fast content can be created. AI changed how fast ideas can be copied.
Your book, brand, and business contain far more intellectual property than you realize.
The problem? Most people don't know how to find, protect, and leverage their IP.
You Are an IP Company Activation Guide is the hands-on companion to You Are an IP Company: The 12-Step Plan to Increase Your Intellectual Property Influence, Impact, and Income.
Created by Wall Street Journal and USA Today bestselling author Kary Oberbrunner and Katherine Rubino, a top intellectual property attorney and Partner at Wiggin and Dana LLP, this practical guide helps entrepreneurs, creators, and owners move from IP awareness to IP action.
In the age of AI, promotion without protection creates exposure. Your ideas are being scraped, stolen, and commercialized before you even realize they have value. AI companies need a constant stream of new human IP to train on, or they decrease in value, suffer, and die from "AI Model Collapse." Authentic human-created intellectual property is becoming more valuable, not less.
Inside this activation guide, you'll discover how to:
Find hidden IP inside your ideas, books, brands, systems, stories, and strategies
Organize your IP before it gets lost, copied, or exposed
Name and describe your IP so clients, collaborators, and competitors respect you and your space
Build healthy IP hygiene into your creative or company workflow
Your ideas are valuable.This guide will help you find, protect, and leverage your IP in the age of AI.
