Arjun Malhotra writes at the crossroads of technology, markets, and culture, helping readers see how software quietly reshapes everyday value. After years building products and advising founders, he focuses on the human side of digital systems: incentives, governance, and the stories we tell about ownership. He believes tools should serve meaning, not replace it. A lifelong reader of economic history, he draws subtle lessons from eras of standard-setting, from coinage reforms to the printing press, to show how today's token experiments fit a longer arc. His work is practical, sceptical of hype, and optimistic about well-designed institutions.