V techenie mnogih let Ritz Carlton udaetsya uderzhivat vysochayshiy uroven kachestva obsluzhivaniya i ostavatsya sinonimom lyuksa. Kak eto udaetsya rukovodstvu seti rasskazyvaet ee osnovatel Horst Shultse. Ego sovety po upravleniyu otelem i motivatsii sotrudnikov mozhno primenit ne tolko v gostinichnom, no i v lyubom drugom biznese v sfere uslug.