More than 10 million designers and producers around the world rely on Pantone products and services to help define, communicate
and control color from inspiration to realization – leveraging advanced X-Rite technology to achieve color consistency across various
materials and finishes for graphics, fashion and product design. Pantone Standards feature digital and physical color specification
and workflow tools. The Pantone Color Institute™ provides customized color standards, brand identity and product color consulting
as well as trend forecasting inclusive of Pantone Color of the Year, Fashion Runway Color Trend Reports, color psychology and
more. Pantone B2B Licensing incorporates the Pantone Color System into different products and services, enabling licensees to
communicate and reproduce approved Pantone values and improve efficiencies for their users. Pantone Lifestyle brings color and
design together across apparel, home, and accessories.