Informs the tourism industry how to better respond to the specific needs and values of this important and growing market.
This book provides a comprehensive exploration of Halal and Islamic tourism and their relevance in the contemporary travel industry, along with an in-depth analysis of the unique characteristics of Muslim tourists, offering insights into faith-informed journeys. It presents the principles, significance and growth of Halal and Islamic tourism, with an emphasis on the role of Maqasid al-Shari'ah in shaping this type of tourism.
The volume examines Muslim travellers' motivations, experiences and preferences, with a special focus on Muslim women travellers. It also offers perspective on how sustainability and eco-friendly practices, emerging trends and technology can enrich and transform the future of Halal and Islamic tourism.