This book analyzes the use of gamification and design thinking in Higher Education, examining how both techniques can be combined and used together to promote motivation, engagement, and participation among students.
Carmen Bueno Muñoz is Lecturer at the Department of Economics, the Faculty of Economics and Business, the University of Zaragoza, Spain. She has a Ph.D. from the University of Extremadura, Spain, and was granted the Extraordinary Doctorate Award from the same university.
Núria Hernández Nanclares is Associate Professor at the Department of Applied Economics, University of Oviedo, Spain. She holds a Ph.D. in economics and is specialized in teaching innovation in economics and higher education. She is accredited for online teaching by the University of Oviedo, Spain, and as a "Flipped Learning" trainer by the Flipped Learning Global Initiative (FLGI).
Luis R. Murillo Zamorano is Associate Professor at the Department of Economics and Director of the Research Group in Economic Analysis and Marketing Management (AEDIMARK R&D Group) in the University of Extremadura, Spain. He has a Ph.D. in economics from the University of York, UK.
José Ángel López Sánchez is Associate Professor in the Marketing and Market Research Area and Researcher in the Research Group on Economic Analysis and Marketing Management (AEDIMARK R&D Group) in the University of Extremadura, Spain. He has a Ph.D. from the University of Oviedo, Spain.
